Case Study Ze Build
547.2%
Increase in reach in 2024 compared to 2023.
6.75%*
Average engagement rate in 2024. 1-3%* is considered a standard engagement rate.
Social Media Management
Custom social media strategy for brand awareness and business growth
Content
Consistent, tailored photo and video content
Brand Awareness
Strategic brand positioning to enhance Ze Build’s visibility among target audiences
Website
Effectively showcase projects, build credibility, and provide a seamless experience for prospective clients to explore services.
Since partnering with Ze Build in January 2022, our collaboration has set the standard for successful long-term marketing partnerships. We’ve elevated Ze Build’s reputation across Auckland by integrating their customer-focused approach with our strategic marketing efforts. Our social media strategy highlights a wide array of projects, from residential renovations to high-end architectural builds, infusing each campaign with storytelling that creates an epic, larger-than-life feel. This approach targets a diverse audience including homeowners, developers, and architects.
Looking ahead to 2025 and beyond, we plan to spotlight the advanced operational capabilities that Ze Build has developed, alongside launching strong lead campaigns to capitalise on the extensive brand awareness we’ve built. This strategy will further enhance their brand presence and cement their status as New Zealand’s premier custom home builder.
Zane Dykman, Director of Ze Build
“Boxcrib has been a game changer for so many companies in the Auckland and national market in NZ. I am one of the fortunate companies to benefit hugely from Boxcrib. For us it has unlocked our natural online leadership of how we believe we are industry leaders in our selected trades, we love showing how we lead the way in our industry. I was Boxcrib’s first client. Something I'm very proud to claim, it’s been amazing to see how far they've come and continue to push the marketing journey for so many! They look after my entire digital presence to take us to the next level and beyond. The search is over!! I couldn't recommend them more highly get in touch with Sam and Scarlet.”
Feature Video
This video was created to enhance Ze Build’s sales process, serving multiple key functions. Over one year, we made nine visits to the construction site to document the entire building process, resulting in a compelling testimonial showcase from start to finish. The primary purpose of this content is to assist in qualifying strong leads. It’s a storytelling, emotionally driven piece that offers potential clients a detailed look at what it’s like to work with Ze Build, emphasising the high quality and dedication that defines every project.
This is an example of a ‘larger than life’ reel we created as a brand awareness piece which secured 141,000 organic views on Instagram.
A personable video showcasing one of Ze Builds larger projects and the down to earth nature of the team.
For this finished home video, the brief was to give this tiny, architectural home the feel of a large project. This alternative approach to showcasing a finished product was hugely engaging for Ze Build.
A hero clifftop project by Ze Build, this video was designed to show the elegance and class of the design, featuring cinematic shots to draw the audience in.
